A gradual experience towards self-accomplishment
HEDONIST COLLECTION
WE ARE A FRENCH OLFACTORY LABEL, PIONEER IN CREATING FUNCTIONAL FRAGRANCES
At Initio instinct fuses with science.
Each fragrance is a high-intensity emotional substance, formulated with advanced molecules that interact with the brain to trigger, and amplify emotions such as well-being, self-confidence, and desire.
BEYOND FRAGRANCE, A NEW FORCE AWAITS
STEP INTO THE ‘I’ SOCIETY
MORE THAN BELONGING, BECOMING


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EARLY ACCESS TO OUR LATEST CREATIONS YOURS BEFORE ANYONE ELSE

